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Lootok CEO to share a revolutionary approach to crisis and risk management at two industry events

See Sean Murphy speak at OSAC Crisis Management Forum and APTA’s Risk Management Seminar this August


Sean Murphy, CEO of the crisis management and business continuity consulting and technology company Lootok, will share his expertise and insights at two high-profile events this year. On August 7, he will present at the American Public Transportation Association’s (APTA) Risk Management Seminar in San Diego. Immediately following the APTA Seminar, Murphy will be a featured speaker at the U.S. Department of State’s Overseas Security Advisory Council (OSAC)’s Crisis Management Forum in Minneapolis on August 8 and 9.

The APTA Risk Management Seminar is the only risk management seminar dedicated to risk management professionals involved in transit risk management. This year’s agenda features new and creative thinking for risk managers—presenting cutting-edge concepts and challenges. With transportation and public entity risk managers at all levels of experience, the seminar includes several sessions on issues that transit risk managers face on a daily basis. Sean Murphy’s session will explore a modern approach to crisis and business continuity management that allows companies to maneuver in today’s complex world of threats.

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Join Lootok in Philly for RIMS 2017!

As you are making plans for the RIMS 2017 Conference in Philadelphia, make sure you don’t miss Lootok’s Sean Murphy and Jeremy Stynes speaking on Monday, April 24th. They will be exploring the psychology of risk, sharing innovative ways to market your program, and breaking down traditional myths of Business Continuity Management. All in our signature, non-conventional Lootok way. We hope you come and join us!

RIMS 2017: April 23-26th, 2017 | the Pennsylvania Convention Center | Philadelphia

Lootok Sessions on Monday, April 24 :
12:00 – 12:25 pm | Market Your Program Like a Product | Jeremy Stynes, President
1:00 – 1:25 pm | Five Myths of Operational Risk and Business Continuity Management | Sean Murphy, CEO
3:00 – 4:00 pm | Risk Shrink: Exploring the Psychology of Risk | Sean Murphy, CEO, Lootok; Hester Shaw, Internal Control Framework Director, GSK

Lootok Rims 2017 Philadelphia cheesesteak
Join Lootok for some juicy sessions on Business Continuity!

 

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Crisis management expert, Eric Dezenhall, kicks off the BCI Author Series

The BCI is proud to introduce our first author interview with Eric Dezenhall on April 11th, 8:30-10:30 am, at the Harvard Club in New York City.

From Tiger Woods to Michael Jackson, Eric Dezenhall has been on the front line of high-profile crisis communications and public relations. Come hear his perspective on Trump vs Clinton, BP vs Goldman, fake news and much more. Eric is a world-renowned crisis management and public relationship expert with frequent appearances on NPR, CNN, FOX, CNBC, and MSNBC. He has written for the New York Times, the Wall Street Journal, Business Week, the Los Angeles Times, and USA Today; is a regular contributor to the Daily Beast, Huffington Post and CNBC.com. Learn more about Eric.

Seating limited to 50 seats. Register now!

Eric Dezenhall

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Thomson Reuters: 2nd Annual Corporate Counsel Leadership Forum in NYC

Join me at the Thomson Reuters: 2nd Annual Corporate Counsel Leadership Forum. I will be moderating a panel on ‘The General Counsel’s Role in Business Continuity Management’. To register, contact 1-800-308-1700. Hope to see you there!

Thomson Reuters Conference NYC 2016

One of the sad realities of the “new normal” is the escalating specter of terrorism-related crises in the workplace. Though not exclusively tethered to data privacy concerns or security incidents, a business executive’s ability to manage unforeseen trauma is an essential (and largely unspoken) part of the modern day job description. This interactive workshop offers timely, practical, scenario-based coaching on how to handle the unforeseen at a moment of supreme hardship. Participants will walk away with a clear understanding of core tenets of business continuity management, as well as key techniques for coping with or better understanding terrorism’s ineffable vicissitudes.

Where: The Metropolitan Club
When: November 16, 2016, 1:45pm to 2:45 pm
Topic: Darkness Descends: The General Counsel’s Role in Business Continuity Management

 

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Lootok presents at the DC Analysts’ Roundtable

Join me at the DC Analysts’ Roundtable on November 14th!  I will be presenting on Business Continuity & Crisis Management.

The DC Analysts’ Roundtable is a collaborative body of practitioners in the fields of intelligence and risk analysis from the private sector and federal, state, and local agencies. The Analysts’ Roundtable promotes the professionalization of the intelligence and risk analysis communities through the sharing of best practices, information, and analytical training. Sign up by contacting DC.Analysts.Roundtable@gmail.com. Look forward to seeing you there!

Location: Lockheed Martin Global Vision Center Auditorium, 2121 Crystal Drive, Crystal City (Arlington), VA
Date: November 14, 2016, 12:30pm - 5:30pm
See full event details here.

DC Analysts Roundtable 2016

 

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Lootok presented at Continuity Insights 2016

Last week, Lootok presented with Matt Jarm from Mars Inc. about supply chain resiliency at the New York Continuity Insights Conference.

In our session, we covered the critical aspects of rolling out and maintaining a global supply chain operational risk – business continuity program.  Supply chain leaders are naturally gifted at managing risk, as it is part of their daily lives. But, supply chains are naturally dynamic (i.e., disruptive), which makes many of our traditional operational risk – business continuity techniques ineffective. Supply chain leaders need risk management techniques and tools to help them make decisions, solve problems, and communicate in complex environments.

Learning objectives covered:

  • Common pitfalls (i.e. too fast, too big) of risk and resiliency supply chain rollouts.
  • The necessary methodologies, tools, and roadmaps to be successful in today’s complex, nonlinear, supply-chain environments.

Download full presentation

Supply Chain Resilincy Lootok Continuity Insights 2016
Download full presentation

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Lootok presents at the Enterprise Risk Management Summit

Join me at the Enterprise Risk Management Summit in Las Vegas on November 2, 2016!

I will be speaking with Andrew Miller from ADP about linking reputation management, business continuity and crisis planning to strengthen risk resilience.

Where: Rio All-Suite Hotel & Casino in Las Vegas
When: November 2, 2016, 9:00am
What: Linking reputation management, business continuity and crisis planning to strengthen risk resilience

ERM conference 2016
We look forward to seeing you in Las Vegas!

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Risk Management’s Sweet Spot

Chris de Wolfe, global director of risk management at Mars Inc., shares his challenges of getting the global risk management program at Mars up and running.

“The CRM group had a lot to offer but was severely underutilized, which led to high insurance premiums, a high risk profile, and a significantly reduced resiliency and recovery capability,” Chris said.

Reflecting on how Mars as a business became a major success, de Wolfe decided that he needed to market and promote his own department in the same way. Partnering with Lootok, a risk management consultancy firm, he developed a strategy to engage with the employees in a fun yet educational way. He devised a 5- to 10-year plan, broken into 12- to 18-month strategies and individual project plans by mapping out all of the products and services that risk management offers. He conducted a perception survey and drew up a program based on the ABCs of risk management.

“The ABCs allowed people to understand that risk management not only provides insurance, but it also ensures that the business continues,” said de Wolfe.

Sean Murphy, CEO and founder of Lootok, said of de Wolfe:

“I’ve known Chris for 10 years and what differentiates him is that he treats his program as a business. He had a good program before but he wasn’t satisfied with it so he completely revamped it and is now reaping the benefits.”

Read full article

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Can a crisis make you a celebrity?

Picture of man speaking to the press
Ready or not.  Say, “Cheese!”

While artists, athletes, and performers struggle to make their mark in the public eye with a memorable act or viral moment, a different type of celebrity has been emerging on the scene - the spokesperson for a crisis.

Here’s a quick exercise to highlight the point:

Jeffrey Boyd, Lew Frankfort, and Stephen Hemsley. Do these names sound familiar?
If not, don’t feel bad. They are the CEO’s of Priceline.com, Coach, and UnitedHealth Group, respectively.

Now, how about the names Tim Cook and James Comey?
We can immediately recall them as the CEO of Apple and the FBI Director, respectively, feuding over a locked iPhone involving a federal investigation of the San Bernardino shooting.

The media diligently covered Cook and Comey’s debate for more than three months. During that time, both men emerged as stars in a cast of characters ranging from lawyers, judges, politicians, and even presidential candidates. The media and public tuned in to hear their perspectives on data privacy, security, technology, civil rights, and terrorism.

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Disaster Recovery for America interview on the Federal News Radio

I appeared on Federal News Radio and shared my thoughts on new approaches to risk management and how to develop an effective approach to business. You can stream the recording for free here: Interview with Sean Murphy

Look forward to hearing your thoughts and comments!

Sean Murphy on Federal News Radio
Sean on Federal News Radio

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Shaking Up the Status Quo: Innovations in Risk Management

Chris de Wolf (Mars) and I got back together in April at the RIMS’16 conference for an overwhelmingly well-received session where we talked about transforming the risk function from a program to a business.

“Shaking up the Status Quo - Innovations in Risk Management” gave us the opportunity to tell the story of how we reinvented risk management - business continuity. Long story short: We were looking for a better way.

 

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Lootok lights up the RIMS’16 Go Beyond conference

Please join us at RIMS’ annual conference in San Diego, April 10-13, 2016.  Lootok’s CEO and President, Sean Murphy, will be speaking at three separate events. The schedule for his sessions is listed below.

You can also get a sneak peak of Sean’s session on “Five Essential Crisis Management Capabilities” live on Twitter through RIMS live tweet chat. Join the conversation by following and using #RIMS16Chat on March 9, 2016 at 2:00pm EST.

RIMS organization logo
RIMS’16 Go Beyond

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Debunking myth #5: Best-in-class BCM software exists

Will BCM software deliver on its promise of making your BCM program easier to run? Is it really possible for BCM software to eliminate the difficulties in running your program?

Yes, it can—but there’s a catch. It won’t address challenges that are unique to your program. Essentially, your problems need to be shared by every other customer of the software.

Download Best-in-class BCM software exists, the fifth myth in Lootok’s series on the five myths of business continuity management (BCM)!

Best-in-class BCM software exists
Myth #5: Best-in-class BCM software exists

See Myth #1: The plan is the promised land.
See Myth #2: You need a business impact analysis (BIA).
See Myth #3: The risk matrix measures risk.
See Myth #4: It gets cheaper and easier.

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Debunking myth #4: It gets cheaper and easier

Keeping a BCM program alive doesn’t get cheaper or easier over time. In this eBook, we’ll talk about why.

Download It gets cheaper and easier, the fourth myth in Lootok’s series on the five myths of business continuity management (BCM)!

It gets cheaper and easier
Myth #4: It gets cheaper and easier

See Myth #1: The plan is the promised land.
See Myth #2: You need a business impact analysis (BIA).
See Myth #3: The risk matrix measures risk.
See Myth #5: Best-in-class BCM software exists.

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Debunking myth #3: The risk matrix measures risk

The risk matrix is a standard tool commonly used in risk assessments. It’s straightforward to use, and easy to explain. The only trouble is, the risk matrix doesn’t actually forecast or measure risk.

When used as a quantitative tool, the risk matrix is misunderstood. Our challenge as practitioners is to recognize the limitations of the risk matrix, so we can use it in a way that increases understanding of the threats around us. In this eBook, we explore how.

Download The risk matrix measures risk, the third myth in Lootok’s series on the five myths of business continuity management (BCM)!

The risk matrix measures risk
Myth #3: The risk matrix measures risk

See Myth #1: The plan is the promised land.
See Myth #2: You need a business impact analysis (BIA).
See Myth #4: It gets cheaper and easier.
See Myth #5: Best-in-class BCM software exists.

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Debunking myth #2: You need a business impact analysis (BIA)

Many of us business continuity management (BCM) professionals are convinced that a business impact analysis (BIA) is a “must-have” for any company. On top of that, we often believe the more information we gather, the better. But after the enormous effort to collect mountains of data and conduct endless interviews, we end up with little value to show for it.

Doing a BIA is expected of us, but do companies actually need a BIA? I guarantee that conducting an extensive BIA project is a quick way to exhaust your resources, stall your program agenda, and taint the reputation of your program. But if you’re willing to question why you’re doing a BIA, and then facilitate the process in a practical way for participants, you can maximize your investment. This eBook explores how to do this, and why it matters.

Download You need a business impact analysis (BIA), the second myth in Lootok’s series on the five myths of business continuity management (BCM)!

You need a business impact analysis (BIA)
Myth #2: You need a business impact analysis (BIA)

See Myth #1: The plan is the promised land.
See Myth #3: The risk matrix measures risk.
See Myth #4: It gets cheaper and easier.
See Myth #5: Best-in-class BCM software exists.

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Debunking myth #1: The plan is the promised land

As BCM professionals, we’ve long believed in the myth that a plan is our key to recovery during a disruption. Often, we hyper-focus on the plan as undeniable proof that the right actions will be taken in an incident. This is the worst possible approach. Learn why in our eBook, The plan is the promised land, the first in Lootok’s series on the five myths of business continuity management (BCM)!

The plan is the promised land
Myth #1: The plan is the promised land

See Myth #2: You need a business impact analysis (BIA).
See Myth #3: The risk matrix measures risk.
See Myth #4: It gets cheaper and easier.
See Myth #5: Best-in-class BCM software exists.

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In D.C.? Meet Lootok at the Mid-Atlantic Disaster Recovery Association

In Washington, D.C.? Lootok’s Sean Murphy will be presenting at the Mid-Atlantic Disaster Recovery Association (MADRA) on “Quick, creative ways to energize your business continuity management program” and “Command and Control: A framework for crisis management” on July 8 at 12 noon.  Here are the details.

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Business continuity and the Sony data breach

A massive data breach at Sony Pictures Entertainment, which experts believe was targeted by North Korea as retaliation for a film depicting the assassination of its leader Kim Jong Un, has led to an international incident that has gained the attention of business continuity professionals. Even large companies like Sony can sometimes put business continuity planning on the back burner.  BC professionals say that attacks like this can sometimes change their minds.

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Seven insights from superstorm Sandy: a financial sector retrospective

$18 billion dollars. That’s the number estimated in damages caused by Hurricane Sandy just in the state of New York alone. With the unexpected turns that transpired amidst the super storm, all businesses were reminded of the importance of business resiliency.

Given the vast amount of information presented to-date, it is still very important that the financial sector revisit the surprises from Sandy to ensure that critical financial services are better protected. A team of experienced BCM advisors gathered the recommendations in the accompanying table from industry thought leaders in leading global financial services companies to learn from their perspectives.

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Carnival Cruise Lines: What they should have done

At first glance, it appears that Carnival Cruise lines was well prepared when one of their ship had an engine fire and subsequently lost power last week. The media, however, tells a different story.  Here are three points that Carnival may have overlooked in their crisis response.

carnival
Carnival cruise

 

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How Oreo style the spotlight during the Super Bowl, and other lessons for scenario planning

The highest rated Super Bowl in history may go down in the books for the 34-minute power outage that upstaged the million dollar ads. With all the chatter about the blackout, advertisers were concerned about the effect on television ratings, while some brands capitalized on the opportunity to own the conversation through social media. Many are claiming the real winner of Sunday’s game to be Oreo, whose clever blackout tweet got retweeted 10,000 times in less than an hour.

oreo

When it comes to planning, the power outage also demonstrated that organizations must consider not just critical processes and recovery time objectives, but should also anticipate the impact of potential scenarios. Business continuity is about bouncing back, as well as taking advantage of the situations that may present themselves during incidents—particularly in this case, high profile events. Have you considered this when doing business continuity scenarios or exercises?

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What a crisis requires, beyond a barebones plan

The fact that Tokyo found the nuclear reactors in a worse state than previously announced underscores the need for honest, factual information for public consumption, and the importance of media in delivering this communication. The age where authorities view the public as a panicky wildcard that needs to be soothed, rather than as an equal partner in mitigating and recovering from a disaster, must come to an end – especially in a world where, thanks to the internet and information networks, information is disseminated to a wider audience at a faster rate than history has ever experienced before.

Was the community immediately surrounding Tepco’s reactor integrated in mitigation efforts prior to the incident? Subsequent actions and the announcement of possibly 30 billion dollars in claims indicate the opposite.

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